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Market - Everyone in a particular group that is a buyer or potential buyer of a product or service.
Mean - The average value of a set of numbers.
Median - The mid-point in a data set after the numbers are sorted. The median is the point where half of the numbers lie above and half lie below this value.
Methodology - Techiniqe that bhas been tested and is certian to deliver expected results. Must be repeatable and deliver same results every time.
Metropolitan Area - A geographic area made up of a county containing a central city of 50,000 inhabitants or more, plus adjoining counties that are socially and economically integrated with the central city. There are three types of metropolitan areas: Metropolitan Statistical Area (MSA); Primary Metropolitan Statistical Area (PMSA); Consolidated Metropolitan Statistical Area (CMSA).
Metropolitan Statistical Area (msa) - A MSA is a relatively freestanding metropolitan area (MA) typically surrounded by non-metropolitan counties.
Mode - The number in a distribution of numbers that appears most frequently.
Moderator - Person that leads the focus group or interview.
Multi Coded Questions - Questions that respondents can give multiple answers too.