The Consumer Opinion Panel integrates your voice into a coast-to-coast network that helps to shape the future. You can have a direct influence on the direction of new products, services and issues by participating in paid online surveys. Input from online surveys has influenced many consumer issues from the legroom in airline seats are to what are the most tasty new flavors of ice cream.
After joining the Consumer Opinion Panel, you will be asked to complete “screeners” which will determine your eligibility for taking full online paid surveys. Based on your results and demographics, you will be invited to participate in longer questionnaires, e.g. paid online surveys. Every time you take surveys, you will receive an incentive such as free samples, cash payments, popular gift certificates and other fun perks.